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Course descriptions 2009- 2012

Bachelor of Marketing and Sales Management      
Graduate class 2009-2012      
         
1. year Course description Credits Autumn Spring 
SKK1100 Sales, Customer Relations and Purchase Behaviour 15 x  
BED1100 Business Economy 1 10 x  
RMF 1100 Relationship Marketing and Service 5 x  
OFL1101 Organisation and Leadership 10   x
MKK1100 Marketing Communication and Campaign Planning 10   x
MAU1100 Marketing Research 10   x
         
2. year Course description Credits Autumn Spring 
BUE 1100 Business English 10 x  
KAM 2100 Key Account Management 10 x  
MKB 1100 Branding 10 x  
FIN 2100 Negotiations and Influencing 10   x
IMF 2100 International Marketing 10   x
KVN 2200 Quantitative Research Methods 10   x
         
3. year Course description Credits Autumn Spring 
KMV 3301 Qualitative Marketing Research_ 5 x  
RLE 3100 Relational Leadership 15 x  
SLE 3100 Sales Management 10 x  
BAC 3100 Bachelor's_Thesis 20   x
IKE 3100 Innovation Creativity and Entrepreneurship 10   x
         
Bachelor of Advertising and Brand Management      
Graduate class 2009-2012      
         
1. year Course description Credits Autumn Spring 
FBR1100 Consumer Behaviour and Consumer Sociology 10 x  
BED1100 Business Economy 1 10 x  
MFL1100 Marketing Management 10 x  
KMM1100 Communication, Mass Culture and Media 10   x
OFL1101 Organisation and Leadership 10   x
MAU1100 Marketing Research 1 10   x
         
2. year Course description Credits Autumn Spring 
INS2100 Information and Public Relations 10 x  
RED2100 Rhetoric and Dramaturgy 10 x  
KVN2200 Quantitative Research Methods 10 x  
MRE2100 Marketing Law 10   x
MKK1100 Marketing Communication and Campaign Planning 10   x
TPL2100 Team and Project Management 10   x
         
3. year Course description Credits Autumn Spring 
KMV3301 Qualitative Marketing Research 5 x  
MVK3100 Merkebygging og visuell kommunikasjon 25 x  
IKE3100 Innovation Creativity and Entrepreneurship 10   x
BAC3100 Bachelor's_Thesis 20   x
         
Bachelor of Marketing and Internationalization Strategies    
Graduate class 2009-2012      
         
1. year Course description Credits Autumn Spring 
FBR 1100 Consumer Behaviour and Consumer Sociology 10 x  
MFL 1100 Marketing Management 10 x  
BED 1100 Business Economy 1 10 x  
MAU 1100 Marketing Research 1 10   x
MKK 1100 Marketing Communication and Campaign Planning 10   x
OFL 1101 Organisation and Leadership 10   x
         
2. year Course description Credits Autumn Spring 
BUE 1100 Business English 10 x  
IFI 2100 International Finance 10 x  
MKB 1100 Branding 10 x  
IKK 2101 Intercultural Communication 10   x
IMF 2100 International Marketing 10   x
KVN 2200 Quantitative Research Methods 10   x
         
3. year Course description Credits Autumn Spring 
KMV 3301 Qualitative Marketing Research 5 x  
MRE 2100 Marketing Law 10 x  
RLE 3100 Relational Leadership 15 x  
BAC 3100 Bachelor's_Thesis 20   x
IKE 3100 Innovation Creativity and Entrepreneurship 10   x
         
Bachelor of Tourism Management      
Graduate class 2009-2012      
         
1. year Course description Credits Autumn Spring 
ROU1100 Tourism and Adventure Tourism Development 10 x  
MAU1100 Marketing Research 1 10 x  
EBC1100 English Business Communication 1 10 x  
TOS1100 Tourism and Service 10   x
MAF1100 Marketing 10   x
TKK1100 Cross-Cultural Communication and Cultural Understanding 10   x
         
2. year Course description Credits Autumn Spring 
RKS 1100 Touring Culture and Society 10 x  
BED1100 Business Economy 1 10 x  
OFL1101 Organisation and Leadership 10 x  
SRM 2100/ EVM 2101 Sales and Revanue Management/ Event Management 30   x
         
         
         
3. year Course description Credits Autumn Spring 
RIM 2100 Trends and International Marketing 10 x  
RLE 3101 Relational Leadership 10 x  
MAU 3200 Marketing Research 2 10 x  
BAC3100 Bachelor's_Thesis 20   x
IKE3100 Innovation Creativity and Entrepreneurship 10   x
         
Bachelor of Hotel Management      
Graduate class 2009-2012      
         
1. year Course description Credits Autumn Spring 
HRD1100 Hotel and Restaurant Management 10 x  
MAU1100 Marketing Research 1 10 x  
EBC1100 English Business Communication 1 10 x  
SOV1100 Service and Hospitality Management 10   x
MAF1100 Marketing 10   x
TKK1100 Cross-Cultural Communication and Cultural Understanding 10   x
         
2. year Course description Credits Autumn Spring 
GAS 2100 Gastronomy 10 x  
BED 1100 Business Economy 1 10 x  
OFL 1101 Organisation and Leadership 10 x  
SRM 2100/ EVM 2101 Sales and Revenue Management/ Event Management 30   x
         
         
         
3. year Course description Credits Autumn Spring 
HTU 2101 Hotel and Service Development 10 x  
RLE 3101 Relational Leadership 10 x  
MAU 3301 Marketing Research II 10 x  
IKE3100 Innovation Creativity and Entrepreneurship 10   x
BAC3100 Bachelor's_Thesis 20   x
         
Bachelor of Innovation and Entrepreneurship  
Graduate class 2009-2012      
         
1. year Course description Credits Autumn Spring 
FUI1100 Business Development and Innovation 1 10 x  
PRL1100 Project Management 10 x  
KRP1100 Creative Processes 1 10 x  
MTV1100 Methodology and Science Theory 5   x
BED1100 Business Economy 1 10   x
FUI2200 Business Development and Innovation 2 15   x
         
2. year Course description Credits Autumn Spring 
VEK 2100 Strategy for Growth 20 x  
BED2200 Business Economy 2 10 x  
PRA2100 Project Work and Organisation Understanding 20   x
KRP2200 Creative Processes 2 10   x
         
3. year Course description Credits Autumn Spring 
KBI3100 Knowledge Based Innovation 15 x  
LED3300 Leadership 15 x  
FUI3401 Business Development and Innovation specializatization seminar 10   x
BAC3100 Bachelor's_Thesis 20   x
         
Other Course descriptions      
Graduate class 2009-2012      
Graduate class 2008-2011      
Graduate class 2007-2010      
Graduate class 2006-2009      
Graduate class 2005-2008      

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